I have investigated Beta's. One of our dealerships here in Reno has them. I was looking at there 450F, and inquired about the price. They were pretty spendy. I dont recall exactly how much they were but I do remember that they were at least as much as a compareable KTM 450F or more in price.
I went in to look at the new Husky's...when I told the salesman I wanted to buy one he immediately said he could reduce the price without me even hinting it was too much.